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One client project, then self-initiated concepts: packs we redesigned on our own initiative for brands we have not worked with, to show how we approach a category.

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A smiling customer at a night market holding a Wei Ming tteokbokki curry cup and eating with chopsticks, warm street-food lights behind

Wei Ming

Category
Food
Market
France
Services
Packaging design, Food label design, Product visuals, Social assets
Type
Client project
The full Barakat juice range, seven bottles in a row on a wooden table with fresh fruit and juice splashes, a green garden behind

Barakat

Category
Beverage
Market
UAE / France
Services
Campaign concept, Social assets, Product visuals
Type
Self-initiated concept
Ocean Spray Craisins Milk Chocolate pouch rising from a swirl of flowing chocolate, with a cut chocolate-coated cranberry above

Ocean Spray

Category
Snacks
Market
USA / France
Services
Packaging design, Social assets, TV spots
Type
Self-initiated concept
Golden Mountain Thai seasoning sauce bottle beside a plate of pad thai with prawns, herbs, lime and chilli, a Thai temple blurred behind

Golden Mountain

Category
Food
Market
Thailand
Services
Brand platform, Packaging design, Range system, Brand book
Type
Self-initiated concept
Panzani Nouilles Fines pasta pack on a rustic wooden table with a basket of wheat, fresh pasta and a bowl of cooked noodles with basil and tomatoes

Panzani

Category
Food
Market
France
Services
Brand strategy, Packaging design, Icon system, Retail shelf
Type
Self-initiated concept
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